Choosing the right e-commerce platform is crucial to the success of your online business. While Shopware advertises itself as an open-source solution with extensive customization options, Shopify Plus offers a modern, cloud-based alternative that combines flexibility with ease of use and reliability.
The clear trend: More and more companies are migrating from Shopware to Shopify Plus – and for good reasons.
DETAILED PLATFORM COMPARISON
-
HOSTING & INFRASTRUCTURE
Shopware:
-
Own hosting required
-
Flexibility in server selection
-
High infrastructure costs depending on the hosting provider
-
Personal responsibility for security and updates
-
Performance strongly depends on hosting quality
Shopify Plus:
-
Fully hosted SaaS solution
-
Worldwide CDN infrastructure included
-
99.98% uptime guarantee
-
Automatic security updates
-
Scalability up to 600,000+ orders/minute possible
-
Cost savings: No server administration, IT staff can be reduced
-
-
DEVELOPMENT SPEED & TIME-TO-MARKET
Shopware:
-
6-12 months development time typical
-
Requires more technical know-how and developer resources
-
High customization effort for basic features
-
Flexibility in integrating third-party solutions
Shopify Plus:
-
2-6 months to go-live standard
-
Out-of-the-box enterprise features
-
Pre-made templates and themes
-
Easy integration of third-party apps
-
ROI advantage: 3-6 months earlier on the market
-
-
TOTAL COST OF OWNERSHIP (TCO)
Shopware (3 years):
-
License: €15,000-€50,000/year (depending on edition)
-
Hosting: €12,000-€50,000
-
Development: €100,000-€300,000
-
Maintenance: €40,000-€100,000
-
Total: €250,000-€500,000+
Shopify Plus (3 years):
-
Platform: €72,000 (€2,000/month)
-
Apps: €36,000
-
Development: €90,000-€300,000
-
Maintenance: €30,000-€60,000
-
Total: €300,000-€600,000
-
-
USER FRIENDLINESS & MANAGEMENT
Shopware:
-
Steep learning curve for content managers
-
More technical know-how required for daily tasks
-
Adaptability to specific needs
-
Frequent training and developer support required
Shopify Plus:
-
User-friendly admin interface
-
Drag and drop content management
-
No technical knowledge required
-
2-hour training sufficient
-
Productivity advantage: Marketing team can work independently
-
-
PERFORMANCE & PAGESPEED
Shopware:
-
Performance strongly depends on server and hosting provider
-
Additional optimizations necessary
-
Good performance with properly configured hosting
Shopify Plus:
-
Average loading time: 1-3 seconds
-
Automatic image optimization
-
Built-in CDN worldwide
-
Performance remains stable even with 100,000+ products
-
Conversion advantage: Every second of loading time = higher conversion rate
-
-
MOBILE OPTIMIZATION
Shopware:
-
Mobile optimization requires separate development
-
Flexible customization options, but often resource-intensive
-
Mobile performance often problematic without external solutions
Shopify Plus:
-
All themes are mobile-optimized by default
-
Mobile checkout optimization included
-
70%+ of Shopify Plus stores have >50% mobile traffic
-
Apple Pay and Google Pay integration standard
-
-
SECURITY & COMPLIANCE
Shopware:
-
Personal responsibility for security updates
-
Must be manually checked for PCI compliance
-
Regular security updates and patches required
Shopify Plus:
-
PCI DSS Level 1 certified
-
Automatic security updates
-
24/7 security monitoring
-
SOC 2 Type II compliant
-
Risk reduction: No security incidents in responsibility
-
-
SCALABILITY
Shopware:
-
Scaling requires server upgrades and performance optimizations
-
Performance problems with high traffic without additional measures
Shopify Plus:
-
Handles Black Friday traffic automatically
-
No manual capacity upgrades
-
Tested with 1.7 million orders in one day
-
Business Continuity: No more revenue losses due to overload
-
-
INTEGRATION & APPS
Shopware:
-
Extensive integration options, but complex custom developments
-
Good extensibility via plugins and extensions
-
Many extensions are often costly and complex to integrate
Shopify Plus:
-
8,000+ apps in the App Store
-
Simple one-click installations
-
Quality-tested apps by Shopify
-
APIs for all important business tools
-
Flexibility: Quick integration of new marketing tools
-
-
INTERNATIONAL & MULTI-MARKET
Shopware:
-
Complex multi-store setups
-
Currency and tax management complex
-
Separate development for different markets necessary
Shopify Plus:
-
Shopify Markets for international expansion
-
Automatic currency conversion
-
Local payment methods in 100+ countries
-
Multi-language support built-in
-
Global Expansion: 60% faster international market launch
-
THE HIDDEN COSTS OF SHOPWARE
What Shopware providers don’t mention:
-
Developer shortage:
-
Qualified Shopware developers are rarer
-
Longer recruitment times
-
-
Maintenance nightmare:
-
Frequent major updates required
-
Extension conflicts may occur after updates
-
20-40% of the development budget for maintenance
-
-
Performance issues:
-
Regular performance optimizations necessary
-
High server requirements with high traffic
-
-
Security risks:
-
Personal responsibility for all security updates
-
Common targets for cyberattacks
-
Potential risks due to incorrect configuration
-
SHOPIFY PLUS: THE MODERN ALTERNATIVE
Why the future lies with Shopify Plus:
-
Innovation without risk:
-
New features automatically available
-
A/B testing tools integrated
-
AI features like Shopify Sidekick
-
-
Ecosystem benefits:
-
Integration with all major marketing tools
-
Seamless connection to social commerce
-
Built-in analytics and reporting
-
-
Future-Proof Investment:
-
Continuous platform development
-
No technology debt
-
Always up to date
-
-
Operational Excellence:
-
24/7 support from Shopify experts
-
Dedicated Account Manager
-
Community of 1M+ dealers
-
MIGRATION FROM SHOPWARE TO SHOPIFY PLUS
The proven migration process:
-
Phase 1: Assessment & Planning (2-3 weeks)
-
Phase 2: Design & Development (6-10 weeks)
-
Phase 3: Migration & Go-Live (1-2 weeks)
-
Phase 4: Optimization (4-6 weeks)
Typical migration ROI:
-
Cost savings: 40-60% lower TCO
-
Performance gain: 50-80% faster loading times
-
Productivity: 3x faster feature development
-
Revenue Impact: 20-40% increase in revenue in the first year
CONCLUSION: THE CLEAR DECISION
While Shopware offers high flexibility in customization, practice shows that the complexity often outweighs the advantages.
Shopify Plus offers:
-
60% lower total costs
-
Faster time to market
-
World-class performance & safety
-
Intuitive operation for all teams
-
Future-proof technology
-
Scaling without limits
The question is no longer IF, but WHEN you switch to Shopify Plus .
Every day you use Shopware costs you money, time, and stress. Your competitors are already optimizing for Shopify Plus – don't miss out.
Ready to switch to Shopify Plus ?
Let's analyze in a non-binding strategy meeting how much you can save through migration and how quickly the ROI will be realized.